About Westcotec

Westcotec Full Team Photo - Outside Their Norfolk Premises
Westcotec Full Team Photo - Outside Their Norfolk Premises

Westcotec has been developing, manufacturing and installing a range of vehicle activated signs in the UK and overseas for 15 years.

Since 2001 we’ve been at the forefront of this industry, helping improve road safety by installing signs at collision hotspots and risk areas on behalf of our clients.

Our staff have a wealth of knowledge, skills and experience in this industry, allowing them to quickly identify client needs and make sure their experience is as hassle-free as possible.

We value our clients and work to exceed their expectations every time; signs are installed personally by our specialists and we will go above and beyond to explain, demonstrate and champion our products.

Westcotec is also committed to protecting the environment; many of our products are  powered by renewable energy and we operate a tree planting programme in order to offset the impact our travelling around the country has on the environment.

Meet the team

At Westcotec we are pleased to employ more than 20 of the industry’s most enthusiastic and dedicated individuals. Many have worked with us for several years and been instrumental in developing new technologies for traffic signs and signals to help keep people safe on our roads. The team have sound knowledge of the industry and our products which all goes towards improving the experience of our clients.

We’re all passionate about what we do, from customer services, technical support and development to sales and marketing, and we’re at the heart of Westcotec’s continued success.

Click on a photograph to find out more about us…

  • Phil Hayton

    Phil Hayton

    Managing Director

    Phil’s background is in electrical engineering, he graduated from Aston University with BsC in the subject and has held several roles within the public and commercial sector. Phil has previously worked at Anglian Signs and Displays and Websters Lighting, holding managers roles before setting up Westcotec in 2001. In this time Phil also worked at Norfolk County Council as an Electrical Inspector before becoming Clerk of Works in 2008.

  • Dave Smith

    Dave Smith

    Technical Director

    After completing an apprenticeship in electronics, Dave worked as a design and development technician for 17 years for a paper handling company before working at a marine installations design and development technician. He’s been with Westcotec for nine years.

  • Malin Hayton

    Malin Hayton


  • Rich Bailey

    Rich Bailey

    Director, Works Manager

    After serving with the RAF Regiment for 12 years, Rich was a manager at health club for five years before joining Westcotec as works manager. Rich ensures that order deadlines are met and installations are carried out on time as well as being responsible for health and safety and fleet management.

  • Roy Payne

    Roy Payne

    Director H&S HERS Trainer, Electrical Engineer (street lighting expert)

    Roy has 34 years’ experience in this sector and was instrumental in building the street lighting section at Westcotec. He’s worked as a training instructor and sales agent within the company.

  • Mike Crowe

    Mike Crowe

    Sales & Marketing Manager

    Mike started his career in journalism before running a garage in North Norfolk providing repair and servicing for the local community for 30 years. He’s been with Westcotec since the company started and as a result has unparalleled knowledge of the industry and products.

  • Olly Samways

    Olly Samways

    Sales & Marketing

    Olly joined Westcotec in 2011 as an Apprentice Highway Electrical Engineer. Since then he has held a number of positions in the manufacturing, design and technical departments before heading into sales and marketing. He has carried out market research for the company in many countries abroad and has full knowledge of the products from design to installation.

  • Chris Spinks

    Chris Spinks

    Sales & Marketing

    Chris served with Norfolk Constabulary for 30 years, rising through the ranks from PC to Chief Inspector – the post from which he retired in 2015 heading up the joint Norfolk and Suffolk Roads Policing Unit. Chris was involved in a number of road safety campaigns including the award-winning ‘David’s story’ and understands first-hand the importance of road safety.

  • Karen Falla

    Karen Falla

    Director, Company Secretary

    Karen has been with Westcotec for 13 years, holding various administrative jobs before becoming a director and company secretary. Karen works across all teams making sure clients have a hassle-free experience.

Westcotec Sales Team
Westcotec Sales Team
Westcotec Workshop Team
Westcotec Workshop Team

Latest news

Westcotec launches new mobile phone detection warning system

Our  new mobile phone detection warning system has been launched . Launched at last week’s TISPOL Conference  www.tispol.org in Manchester, the system has been designed and developed with the assistance of Dr Helen Wells www.twitter.com/roadspolicing , a criminologist  with a specific interest in road traffic offences,driver behaviour and roads policing who is based at Keele University. Early […]

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New School Crossing Signs installed

We have today installed a new type of system for safe movement of school pupils between split sites. Students attending Litcham High school in Norfolk have to cross a road to access their playing field. As there was no existing crossing facility at this location, we have designed, manufactured and installed a system utilising a combined Vehicle Activated 30 MPH roundel […]

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Westcotec support TISPOL Project EDWARD

Traffic Safety Systems company Westcotec is proud to be a supporter of TISPOL’s Project EDWARD . For those of you that don’t know this is an annual event led by the European Roads Policing Network TISPOL with the aim of achieving a European Day Without A Road Death. It is being held on 21st September […]

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Westcotec in Orkney

Westcotec have been working alongside Orkney Council to deliver a road safety initiative on the islands roads A working partnership between Westcotec and Orkney Council was established 18 months ago after a meeting which took place at the Scottish Road Safety Expo. The main criteria of the project was to reduce the speeds of vehicles […]

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